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Reputation marketing · Reviews · Trust

Be the business people trust before they call.

Reputation marketing that earns reviews, answers every one of them, and puts the proof where buyers and AI engines look: Google, Facebook, your website, your ads and the AI answers that now recommend businesses by their reviews. Built for Australian businesses whose next customer checks the stars first.

Reviews earned, never boughtEvery review answered inside 48 hoursMeasured on enquiries, not stars alone
647%New customers
Morrison Kleeman
714%Organic lead growth
Everlast Pools
3 → 6Showrooms during the engagement
The Furniture Gallery

Free · no obligation · reply within one business day

Book your free reputation audit

We review your reviews, your rating against the competitors who outrank you, your response rate and whether AI engines trust you, then show you the three fastest fixes. Yours to keep.

No spam. We reply within one business day.

Book my free growth consultation
Where the decision is made

Three moments your reputation wins or loses the enquiry.

GoogleMap pack

Rating, review count and recency decide who gets the three spots and the call button.

AI answersAEO

ChatGPT and AI Overviews read your reviews before they recommend anyone.

Your site & adsProof

Stars in search results, testimonials on the page, reviews in the ad: the last check before the call.

What it is

What is reputation marketing?

Reputation marketing is the deliberate work of earning reviews, responding to them, protecting your name and then using the proof everywhere a buyer decides: search results, the Google map pack, your website, your ads and, increasingly, the AI answers that recommend one business over another. It is the difference between a reputation you hope for and one you run.

Reviews are no longer a vanity metric. They decide who gets the three spots in the Google map pack, they are the first thing ChatGPT and Google AI Overviews read when someone asks who to use, and they are the last thing a prospect checks before the call. A business with a 4.8 rating, recent reviews and thoughtful replies wins the enquiry over a better operator with a 4.2 and silence. We make sure you are the first one.

"Once they trust and like you, they can't wait to buy from you. Reputation is the part of marketing that closes the sale before the first call."

Rhys Nawodycz · Founder, Tell Media
Is this for me?

Your reputation is being judged right now, with or without you.

If any of these sound familiar, you are losing enquiries at the last step.

01

4.2 stars, losing to 4.8

Good work, happy customers, and a rating that does not reflect it because nobody asks for reviews at the right moment. The competitor with the system gets the call.

02

Reviews nobody answers

Unanswered reviews tell Google, the AI engines and every reader that nobody is home. A bad review with no reply does twice the damage.

03

One bad review at the top of Google

A single incident, a former employee or a fake review sitting at the top of your name search, with nothing positive around it to outweigh it.

What you get

Create it. Protect it. Put it to work.

Every program is scoped in your free reputation audit, then run on a fixed monthly cadence with reporting on reviews, rating, response time and the enquiries that follow.

Track 1

Create

A steady flow of genuine reviews, every month.

  • Review request flow at the moment customers are happiest: SMS, email, QR and in-person
  • Google Business Profile, Facebook and the directories that matter in your industry
  • Simple scripts and training so your team asks every time
  • Video testimonials and written case studies from your best customers
  • Monthly target for new reviews, tracked
Measured on new reviews and rating
Track 2

Protect

Nothing bad sits unanswered, and nothing fake stays.

  • Every review answered inside 48 hours, in your voice
  • Monitoring across Google, Facebook, directories and news
  • Removal requests for reviews that break platform rules
  • Response playbook for incidents, before they happen
  • Google Business Profile Q&A seeded and managed
Measured on response rate and time
Track 3

Amplify

Put the proof where the decision is made.

  • Review schema on your site so stars show in search results
  • Ratings, testimonials and case studies on the pages that convert
  • Reviews pulled into Google Ads and Meta ads as proof
  • Review signals that AI engines read when they recommend
  • Monthly report connecting reviews to enquiries
Measured on conversion rate and enquiries
Want to know how your reputation compares?The free audit benchmarks your rating, review velocity and response rate against the competitors who outrank you.
Book my free reputation audit
Results

What it looks like when it works.

Why Tell Media

Why not the agency with the bigger office?

Most retainers are built around the agency's process. This one is built around the number you care about.

Tell MediaTypical agency
ReviewsEarned from real customers with a request flowBought, or left to chance
ResponsesEvery review answered inside 48 hours in your voiceOwner replies when they remember
Where the proof goesSearch results, site, ads and AI answersStays on the Google profile
What gets reportedEnquiries, calls, cost per lead, weeklyImpressions and activity, monthly PDF
Who does the workA senior marketer who makes the calls, with AI doing the heavy liftingAccount manager relaying to a junior team
ContractMonth to month, you keep everything we build6 to 12 month lock-in
PriceFixed scope and price agreed in writing in your growth planRate card, scope creep, surprise invoices
How it works

From first call to compounding results.

A fixed sequence, so you always know what we are doing and why.

Week 1

Audit and benchmark

Rating, review velocity, response rate and sentiment against the competitors who outrank you. Profiles claimed and cleaned.

Weeks 2–4

The request flow

SMS, email and in-person asks at the right moment, team scripts and training, response playbook in place.

Months 2–3

Protect and amplify

Monitoring and replies live, review schema and proof on your site and ads, first testimonials filmed.

Ongoing

Compound

Monthly reviews target, response time reporting, enquiries tracked back to the proof that produced them.

Your growth plan

Built around your locations and platforms, not a rate card.

One showroom with a quiet Google profile and six locations with an incident to manage are different programs, so we do not quote off a menu. The free reputation audit is where the plan takes shape.

You leave the audit with your benchmark, the three fastest fixes and a clear scope. Whether you run it yourself or with us is your call.

  • Fixed monthly scope agreed in writing
  • Month to month, no lock-in contracts
  • Reporting on reviews, rating, response time and enquiries
  • Your profiles and content stay yours
  • Pairs with SEO & AEO and website programs

Book my free reputation audit

A great fit if you

  • Have a shopfront, clinic, showroom, office or trade business where customers check reviews before calling
  • Do good work that your rating does not yet reflect
  • Run more than one location or platform and need one system
  • Want reviews to feed your SEO, map pack and AI visibility

Not the right fit if you

  • Want reviews written or bought
  • Are not prepared to fix the problems genuine reviews raise
  • Will not let anyone reply on your behalf and cannot reply yourself
  • Want stars reported but not enquiries
Questions

Straight answers before you call.

Do you buy or write reviews?
Never. Fake reviews breach Google and Meta policies and Australian Consumer Law, and they are the fastest way to lose a profile. We build the system that earns genuine reviews from real customers, and we help remove reviews that break the platform rules.
Can you remove a bad review?
Sometimes. Reviews that breach platform policy (fake, off-topic, conflict of interest, abusive) can be reported and are often removed. Genuine negative reviews cannot be removed, so we respond well, resolve the issue where possible and make sure it is surrounded by recent positive reviews.
How does reputation affect SEO and AI answers?
Directly. Review count, rating, recency and your replies are ranking factors for the Google map pack, and the AI engines read your reviews when deciding who to recommend. Reputation marketing is one of the three pillars of our SEO and AEO program for that reason.
How quickly can we lift our rating?
Most clients see a measurable lift in review volume inside the first 30 days once the request flow is live. Rating moves with volume: the more recent genuine reviews, the faster an old average changes.
Do you reply to reviews for us?
Yes, in your voice, inside 48 hours, using a response guide we agree with you. Anything sensitive is escalated to you before it goes out.
Does this work for multi-location businesses?
Yes. Each location gets its own review flow, profile management and reporting, with a combined view for head office.
What does it cost?
It depends on how many locations and platforms are involved and how much is already in place, so the honest answer is a number built for you rather than a rate card. The free reputation audit is where we work that out together. No lock-in contracts and you keep everything we build.
Every channel. One plan.

Your reputation, wherever it is being checked.

Reviews and proof managed across the search engines, maps, social platforms and AI answer engines where your next customer is deciding.

Google AdsGoogle AdsSearch · Shopping · YouTube
MetaMetaFacebook · Instagram
Microsoft AdsMicrosoft AdsBing · Copilot
TikTokTikTokTikTok Ads
AppleAppleSearch Ads · Maps
ChatGPTChatGPTOpenAI ads · AEO
YouTubeYouTubeVideo
InstagramInstagramSocial
FacebookFacebookSocial
LinkedInLinkedInB2B
Google MapsGoogle MapsLocal
GeminiGeminiAI answers
PerplexityPerplexityAI answers

Platform names and marks belong to their owners and indicate the channels we work across, not an endorsement or partnership.

What people say about us

"Sometimes it's hard to believe an advertising company is going to come through on their promises. Tell Media has done an awesome job and we are generally now booked out."

Javen N. · CEO, Everlast Pools

"Rhys and the team have done amazing work with our website rankings and Facebook campaigns. We went from around 1,000 visitors per month to over 8,000 in a very short time."

A. McGibbon · Morrison Kleeman

"In an industry that is heavily regulated it's not easy to set up marketing that actually sells. Tell Media proved we are working with a very creative, forward-thinking team."

Michael V. · CEO, Valley Mayfair
Free growth plan

See what we'd change first

A senior marketer audits your site, rankings and ads, then walks you through a 90-day plan with costs and expected return. No obligation.

No spam · We reply within one business day

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